1 Minute Marketing: Planning Your Blogging and Social Media Content Effectively Keeping up with all the places your business needs to be on the web can be tiring, especially when you have the rest of your business to run. From blogging to social media to newsletters, the most efficient way to produce copy is to […]
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1-Minute Marketing — Reputation Management Success The internet is made up of micro-communities of users that generate referrals and word of mouth buzz. These micro-communities are powerful tools to get new customers in the door and reinforce your brand, but unexplored negative comments can lead potential customers away. Social media has made customer opinions
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An advertising plan that involved throwing everything to the wall to see what sticks may have been an option in prior decades, but businesses will have to throw a huge amount of cash at advertising and marketing if they want to attempt to target everyone or even just the “average consumer.” And even then, nothing
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Every business has to have operating procedures and policies for staff and customers. The question that should be continually asked is “What brand are we presenting with our policies and procedures”? The examples below are all from real situations from real businesses. Don’t put your baskets in the garbage-Hamburger Joint that uses plastic baskets with
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1 Minute Marketing- Are you a Liar? I was, my drivers license said I weighed 190 pounds, even though a few years ago I found myself looking at 226 on the scale I was standing on. Shocked and surprised as all middle aged men who have been saying to themselves “ I can still move
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1 Minute Marketing Secrets-Pricing Pricing your product or service can be tricky. First you should identify your value proposition to determine where you fit into the market you are targeting. Do you provide handcrafted originals, low value mass produced products, or something in between? Next, perform a market survey. Look up your competitors on the
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