Sometimes when we think about blogging we think about bloggers. People who blog for a living about lifestyle, beauty, travel or anything else and receive compensation from ads and sponsorships due to having a large following. However, to have a strong blog you don’t need to change your entire career to just being a blogger. […]
1 Minute Marketing: How To Use Blogging For Your Business Read More »
Do you have a young business or a small business that is ready to grow? Public relations is huge part of giving your business the brand identity, public and online image you are looking for. There is a lot that goes into public relations. Everything that goes public under your brand name, events and publicity
Product Spotlight: Public Relations For A Business Read More »
Social media is a great form of online marketing because it is low cost, easy to personalize for your brand and works as a communication method to communicate between you and your clients and leads. The great thing about social media compared to other forms of marketing like emails and direct mail, is that anyone
What Is Good Social Media? Read More »
Every advertisement should be thought of a contribution to the complex symbol which is the brand image” – David Ogilvy David Ogilvy is commonly known as “the father of advertising”, which gives us even more reason to dig deep into this thought provoking quote. We see what Mr. Ogilvy means when he refers to the
Marketing Cohesiveness throughout all Channels Read More »
Social media marketing is well known for being a cheap and easy way of marketing. However, simply starting a Facebook account and occasionally posting content isn’t going to get you the sales funnel result you could be achieving. Like all ways of the world, you’ve got to put something in to get something out. So,
1 Minute Marketing: Facebook Ads Read More »
With the amount of business on the internet being so massive, local search marketing and optimization is critical to ever be found. Even if you focus on national or international marketing, you want your local location to be known by search engines and local search tools. There are many ways to optimize your marketing for
Product Spotlight: Local Search Marketing Read More »
We often do our business resource spotlights on ways to keep things organized. Why? Because with anything in business, things can get messy. Business owners typically have a pile of paperwork (or several) lying around that they don’t know what to do with, and files on their computer that take quite a bit of time
Business Resource Spotlight: Dropbox Read More »
Our client spotlight for June is Eureka Trading Company. This pawn shop is located in Eureka, California, and uses our services to keep new content on their blog and social media. For this client, we manage a Facebook and Twitter page that correlates with monthly blog posts. This keeps their customers informed both on the
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When we are creating marketing pieces, whether it be social media, emails, blogs or anything else, graphics can boost our engagement by incredible amounts. In certain studies, it has been found that a graphic can double the amount of likes and shares on Facebook. This statistic makes a lot of sense. Our eyes are not
Content Development: Canva Read More »
As we’ve talked about before it is very important for every company to be online. When you’re marketing your company online, you want to draw your potential customers in by giving them what they want. Online users have learned to block out the advertisements they don’t want to see, so by showing them what they
1 Minute Marketing- The value of a content calendar Read More »
