Product Spotlight: Multi-Channel Marketing “Multi-channel marketing” sounds pretty high tech and sophisticated, but it’s based on a fundamental business principle: covering all the bases. The difference now is there are a lot more bases, and you need to touch every one of them to get “home” to a successful business with a loyal, informed, participatory […]
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Product Spotlight: Email Marketing Communication is essential to modern business success, unless your business is an established monopoly. Even then, you cannot expand and inform your customer base of new or improved products without an effective method of communication. Blanket distribution of information – either via published print media or in hard copy flyer distribution
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Mobile Apps for Your Business The smartphone in your customer’s hand is their portal to the world. To put the doorway to your business on that virtual hallway, one thing is required – a Mobile App for your business.
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Product Spotlight — Creating Profitability Workshop and Book Is your marketing plan prepared to take on the challenges of 2013? The last few years have seen dramatic changes in both internet marketing and lead development, and your business’s tactics may not have kept up. Get your business back on the modern marketing track by learning
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Product Spotlight: Local Search Marketing The phonebook is dead. True, it never had a pulse, but in the previous century, it had a vital role in communication and information transmission. That role is now vanishing far faster than its newsprint cousins and local search marketing is becoming all the more important.
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Product Spotlight: Website Revisions — Design, Plan and Execute Using the analogy of the website as the virtual window to your business, would you leave your 1980s cafe curtains in the window in 2012? Not even if you owned a cafe. For many reasons aside from fashion, your website needs to be updated from its
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Product Spotlight: Logo Design Powerful logo design, as its etymology indicates, “mark out” the true essence or brand of a company. Doing that accurately and well will also mark out the company’s appropriate market with its inherent appeal.
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Anatomy of an App — What Should I Include for my Business? Product Spotlight With more and more users heading to their mobile device on-the-go instead of waiting to boot up their desktop at home, your business can be easily accessible to them via a mobile app. But you don’t sell angry birds and you
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Product Spotlight: Web Design You wouldn’t send your janitor out to paint your storefront windows for the season. Don’t send your designated “computer person” to create a website for your business. At Strategic eMarketing, your effective web presence is our business, and your website is where it starts. No two businesses are alike, so a
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Product Spotlight: Green Hosting
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